Hi, I’m Kirsty, founder of Alive Essence, creator of The Vitality Deck - and also the owner of a busy social media agency.

For years I’ve helped businesses grow through social media, but behind the scenes, I was struggling. The constant notifications, screen time and pressure to always be on left me burnt out. I was juggling my clients’ online presence and my own, yet even after logging off for the day, I found myself drawn back to my phone again and again.

Long before burnout hit, I’d struggled in other ways. I had spent years feeling low, caught in a cycle of negativity that was hard to shake. When my little one was born, it deepened - some days were so hard.

Later, when I launched my business, the emotional rollercoaster of winning work, losing bids and never knowing where the next client would come from only added to the stress.

I knew I needed to feel better, but I didn’t know how.

So, I started experimenting. I made tiny shifts - forcing myself outside when I wanted to stay in bed, heading to the sea when my mood dipped, noticing what drained me and deliberately reducing it. I left my phone in another room. I stopped watching the news. I cut back on alcohol. And, little by little, things changed.

Then, I discovered Positive Psychology coaching, which confirmed what I had been doing all along - it takes three positive thoughts to override just one negative one. That knowledge became the foundation for Alive Essence.

Because at the end of the day, everyone is just looking for ways to feel better, more balanced, more ‘aliveness’.

Alive Essence is here to share what helped me: simple, powerful practices that bring more balance, presence, and vitality into everyday life. From mindful moments and breathwork to gratitude and great sleep, these small shifts transformed my world. And if they help just one other person feel more alive, then it’s all been worth it.